Western culture bring us up with a notion that “being original” is the most successful strategy. But what is really evolutionary stable strategy (ESS)? The answer is going to surprise us: copying is the strategy that wins! Strong scientific support comes from Science Magazine (April 9, 2010) http://bit.ly/cHxq5g. Being original is a evolutionary deadlock written in western culture. It is strongly supported with myth of “author” as a sort of “creative god”; with myth of a subject (agent) as an unity that controls a human body; with a myth of consciousness that is “in charge” and is located somewhere in human brains as a kind of cartesian theatre that reflects reality.
But if we take evolutionary theory seriously we should know that evolution bases on repetitions with seldom mutations (originalities). There is really no need for originality - it (mutation) will inevitably come as a mistake after huge number of repetitions. This simple ESS is accepted by eastern cultural domain. We should not forget that we can follow human culture almost 100.000 years back - and that western culture rules roughly only 2000 years and only in a part of our world.
