Ballast
Ballast is not redundant in language, neither in life. It produces sense. Continue Reading
Brand
Trump Debranded
Brands differentiate one from another. Some are kind, like kindergarten, and some are threatening, like army. Some are rational, like Wittgenstein, and some are crazy like Salvador Dali. It is peculiarity of any brand that it is not god or… Continue Reading
Does “new” really add value?
It is wrong to take for granted that new, innovative and added value are almost synonyms. New belongs to a domain of time. New year comes after old one passed away. A new car comes after the old one. One… Continue Reading
Is there any relation between lobbying and branding?
Assessing last 100 years of corporate practice in western democratic societies one clearly sees that both branding and lobbying developed as professional and highly organized and positioned practices of every commercial enterprise. Although by rule they are never organized within same… Continue Reading
Is brand’s single voice achievable?
I like Quora very much. People ask questions there. Since we all know that there are no stupid questions but only stupid answers, I tend to interact from time to time even in cases when my initial sense urges me… Continue Reading
Why tolerance is not so easy?
A post in a small Italian restaurant saying: Smoking is tolerated but not appreciated. Continue Reading
Mining in 21st Century (cryptocurrency)
Cryptocurrency mining. As if gold or silver mining? Apparently, there is a deliberate tendency to understand cryptocurrencies mining as traditional mining. For that same purpose the total amount of each currency is limited with a clear resemblance to that of… Continue Reading
Arts vs. Culture and Science vs. Technology
Each and every human being is a part of several different cultural submarkets, but not necessary to any of arts markets. Continue Reading
Cryptocurrency values
With Bitcoin reaching $20.000 most probably, the question of what is “the real” value of Bitcoin Ethereum or altcoins is going to reach highs in parallel. Me, being a tender novice to crypto world and to blockchain world, and at… Continue Reading
Loyalty vs. expertise
One perecived as expert yesterday is today not expert any more since he associated with one political option. Continue Reading