Although it seems that branding is or should be purely rational human activity, it is not and it should not be. While it is true that branding itself and especially writing about branding requires high level of rational (intellectual) activity,… Continue Reading
According to Wikipedia, Plain tobacco packaging, also known as generic, standardized or homogeneous packaging, refers to packaging that requires the removal of all branding (colors, imagery, corporate logos and trademarks), permitting manufacturers to print only the brand name in a mandated size, font and… Continue Reading
How genes – memes duality explains “angst” about immigrants. Continue Reading
All three of final goals of any man, a tree, a book and a child are of the same kind: they are all brainchildren if humans are memetic creatures. Continue Reading
Brands cannot exist otherwise as adding value. Value creation is their metabolic function. Brands and humans are memetic creatures, they co-evolve. Continue Reading
One does not have to read Antifragile by Nassim Nicholas Taleb to intuitively understand winner takes all law in nature and in human civilization as a special but not very much distinct part of nature. 99% sales on Amazon come… Continue Reading
Representatives do not decide about truth, but upon which mixture of values is going to structure the society. Continue Reading
Life goes far beyond any graveyard. Continue Reading
Scientific obsession to analyze parts is understandable, but the domain of life rests outside science. Continue Reading
How does it feel being Schroedinger’s cat? Continue Reading