Message to Future Prime Minister
There are only four KPI for future PM: power, wisdom, beauty and compassion. Continue Reading
Power
Personal branding
Concept of personal branding is so fashionable. With the rise of social media, the hype around it became even more abundant. Everyone wants to be noticed, liked, repeated, and so on. Forget corporate brands; personal brands in the form of… Continue Reading
Tomaž P. alienated brand
This blog was written on the say of Tomaž Pandur Funeral, April 17th 2016. Everyone that knew Tomaž was there. I was not. I could have been, for I had nothing important to do on that day. Or not so:… Continue Reading
Branding and crowdsourcing
While it is true that brands do generate their power from customers, and should thus be understood as user generated or even crowdsourced, one should never confuse this fact with brand management. Brand management is a process in which brand… Continue Reading
Plain tobacco packaging
According to Wikipedia, Plain tobacco packaging, also known as generic, standardized or homogeneous packaging, refers to packaging that requires the removal of all branding (colors, imagery, corporate logos and trademarks), permitting manufacturers to print only the brand name in a mandated size, font and… Continue Reading
About truth and power to decide
Representatives do not decide about truth, but upon which mixture of values is going to structure the society. Continue Reading
The word
How the word lost its power and regain it. Continue Reading
PR or public relations
PR is a communication side-effect of public relations. Continue Reading
Let us get rid of politicians and bankers!
Dreams of man living in poverty, being ameba, not needing shoes. Continue Reading
Political brane topology
Humans should be understood as quantum entities at last. Continue Reading